You’re Invited to Check Out Our Scented Invitations!
We’re pleased to announce the launch of the Homewood Rub4Scent fill-in invitation line on Amazon! The line includes ten designs with different scents – two each for graduation and birthday parties, wedding and baby showers, and save-the-date cards – just in time for grad and wedding season! The addition of scent to invitations fills a market niche while increasing recipient excitement and anticipation about the featured event. Plus, the ready-to-use, fill-in design and quick availability via the world’s largest online retailer means purchasing and use couldn’t be easier – even for procrastinators! See them for yourself here, and be sure to contact us for details on how scent printing can make your marketing message stand out.
Method & Madness Results in Addy Award
It was a great honor to be recognized with a Silver Addy Award by the American Advertising Federation during last month’s regional presentation as printer of the 2017 Black Swamp Arts Festival poster. We would especially like to extend our thanks to the poster designer and co-recipient, Amy Karlovec, for trusting in Homewood to convey her exquisite vision.
Only Your Brand Shines Through with Our Custom Security Envelopes
If you send confidential correspondence such as invoices and payments by mail, let us show you how to deliver a subtle, yet impactful brand message at the same time with our custom security envelopes. We can provide the die and input to help your creative team set up the #10 or window envelope templates we’ll use for production, or we can do it for you. Contact Homewood today for more info.
Surveys Reveal Consumers, SBs Still Prefer Print
Two recent surveys confirmed that consumers and small business owners prefer print over digital when it comes to purchasing and promotional messaging, respectively, according to Printing Impressions. Earlier this quarter, FedEx Office released the results of a survey conducted by polling firm PSB, which showed that over 90 percent of consumers and small business owners agreed that they preferred reading official documents on paper vs. on screen. Further, professional printing was very popular, with over 70% of business respondents reporting they had the same quantity of items printed compared to the previous year. In a separate survey commissioned by graphic communications industry forum, Two Sides North America, findings indicated readers prefer the privacy and security offered by print as well as the escape it provides from digital overload.